J-01 x New Balance XC-72 preview event at K11 Art Mall

Jul 12, 2022

J-01 x New Balance XC-72 preview event at K11 Art Mall

New Balance partnered with J-01 for an exclusive preview of the XC-72 new colourways, introducing the sustainability concept surrounded by the greenery within J-01 new concept space.

NAAJ - a local soaps studio offered a handmade soap workshop to our guests during J-01 x New Balance XC72 launch event. Using only natural, plant-based and earth-friendly ingredients at their soap products, NAAJ studio has created a calming and zen space where our guests can nurture themselves while making beautiful soaps.

New Balance XC-72’s crafted with recycled content and Chrome-free leather, a true unisex design, move towards sustainability, and elevated approach represent the “Shifted” boundaries and ideas of the modern, conscious consumer.


The new collection are now available at J-01 new fashion concept store at K11 Art Mall.

J-01 | Shop No. G01, G/F, K11 Art Mall, 18 Hanoi Road, Tsim Sha Tsui, Kowloon, Hong Kong

Tel: 6876-1433

Hours: Monday-Sunday 11:30am-9pm

Website / IG @j01shop /  Facebook @j01shop